Social Media Monitoring, Analysis and Consulting Solutions

Our social media monitoring, research and reporting solution combines proprietary technology and human intelligence to help marketers monitor, analyze and occasionally respond to the online conversations about their brands, products or events relevant to their business.

We firmly believe that in the online world, your brand is a sum of all conversations about it (quote credited to Marcel LeBrun of Radian6).

NetElixir adopts a five pronged process for monitoring, mapping and nurturing brand conversations –

• Explore – Understand media specific conversation patterns
• Listen – Listen actively to channel conversations
• Analyze – Combine technology and human intelligence to “make sense” of conversations
• Learn – Utilize the conversations to improve internal operational and communication processes
• Respond – Real-time response capability mechanism, championing engaging conversations

Our LXR platform – the powerful, real-time, fully integrated online customer acquisition technology – is now integrated with Twitter to help you “actively listen” to your customer’s voice. We have the ability to determine the frequency, conversational sentiment and geo-location of “tweets” about your brand; this data can then be used to build relevant, geo-targeted keyword search advertising campaigns. This can help marketers make most of any immediate customer acquisition opportunity thereby helping them gain a significant edge over competition.

We are extremely excited to be the FIRST online customer acquisition firm to have developed technological capability for integrating keyword data from Twitter into SEM keyword selection.

The potential of Twitter as a marketing venue is only limited by your ability to harness this potential, and we are here to help you in the process. Whether it is real time online consumer research or developing targeted campaigns around the “voice of your customer”, NetElixir does it all for you.